A- A+

The Experts

Dr. Takuo Fujita, MD:

Leading Authority on AAACa Calcium (AdvaCAL)

Takuo Fujita, M.D
Founder of Japan's Calcium Research Institute, past president of Japan's Osteoporosis Foundation and author of over 400 scientific papers on calcium.

Some 200 concerned consumers - some in wheelchairs, some on crutches or walkers - gathered at Paramus (NJ) Catholic High School to hear Dr. Takuo Fujita deliver a clear, simple and very welcome message: "[Bone loss] is preventable."

"Everyone [has bone loss] if we live long enough," he said. "But until fractures occur, there is no pain. That’s why testing bone density is important... to identify the risk and take steps to prevent further damage."

Emphasizing the importance of good nutrition and a healthy lifestyle, Dr. Fujita advised his listeners to exercise, eat a low-salt, low-phosphorus diet, avoid smoking, and take AdvaCAL every day. He told his audience in no uncertain terms, "Take the best calcium - not the cheapest one!"

"To show whether AAACa (AdvaCAL) is really effective, we have to perform bone measurements. Now any studies which are not randomized or placebo-controlled are not considered valid these days, so I did all these procedures with a group of very elderly ladies–in their eighties. It took quite a long time and some of these patients dropped out for various reasons. But a good number continued for the full twenty four months and we found a very impressive increase in bone-mineral density (BMD) in those who received AAACa (AdvaCAL) and a very significant fall of BMD in those who took placebo. Everybody is getting older and losing bone, so we expect such a loss...but there was a significant increase in BMD for AAACa users. This was quite surprising."*

Dr. Fujita suggests taking AdvaCAL in divided intakes — three in the morning and three more at bedtime. The bedtime intake is especially important, he emphasized, because PTH levels tend to rise at night.

Michael Holick, PhD, MD:

Recognized As World’s Foremost Authority on Vitamin D

Q.    Dr. Holick, please tell us about your background?

A.    I am director of the General Clinical Unit at Boston University Medical Center and have focused my research for the past 30 years on calcium and especially vitamin D metabolism. The Vitamin D Council recognized me as the world's foremost authority on vitamin D and I am a recent recipient of the Linus Pauling Prize for Health Research.

Q.    What is your experience with AAACa, the calcium in AdvaCAL®?

A.    AAACa is a Japanese calcium. I have not worked with it but I am familiar with its chief researcher, Takuo Fujita MD, whom I know personally. My review of AAACa suggests "that it is a novel form of calcium..."

Q.    You advised LaneLabs on AdvaCAL INTENSIVE. What do you like best about it?

A.    First, AdvaCAL INTENSIVE contains 1200 mg of AAACa elemental calcium per daily serving. 1200 mg of elemental calcium per day is the level recommended by the FDA for adults 50+. Second, a daily serving AdvaCAL INTENSIVE has 1700 IU (or international units) of vitamin D3. In 2007, I was one of 15 prominent vitamin D experts that concluded that current FDA recommended daily intake of 400 IU of vitamin D was severely inadequate and suggested a revised daily level of 1700 IU of D. 1700 IU of D3 is very safe for many adults; the tolerable level for vitamin D is about10,000 IU per day.

Q.    Two of the AdvaCAL varieties have no added magnesium. Is that a concern?

A.    Not necessarily. A study published in the 1999 American Journal of Nutrition suggests that the bone benefit of magnesium may result from its alkalinity. High pH nutrients such as potassium, magnesium and even fruits and vegetables all improved bone density in subjects. Because AAACa calcium is already highly alkaline, with a pH nearing 11 on a scale of 1-14, it may offer the same alkalinity bone benefit of magnesium.*

Next: Products